This study was conducted to investigate the effects of taping application on cervical muscle strength, endurance, and function in women with forward head posture. A total of 42 women with forward head posture participated in the study. Participants in Exercise group received cervical and scapular stabilization exercises (n = 21), while participants in Taping group received cervical taping in addition to the exercise program (n = 21).The participants' demographic characteristics, the horizontal distance between the earlobe and the acromion process, Neck Disability Index scores, craniovertebral angle measurements, activation and endurance of the deep neck flexor muscles, and endurance of the cervical extensor muscles were evaluated. All assessments were performed at baseline and were repeated after 6 weeks.